How I work:
Let’s assume you need a text for a flyer promoting a new product.
Our briefing session will cover among other things:
Your message: What exactly is it about? What can the product do? What makes it unique?
Target group: Who exactly do you want to address?
Purpose: What do you want the target group to do after reading the flyer?
Use: How will the flyer be used? Will it be offered for download on your website? Will it be displayed at trade fairs or handed over by a sales representative during a customer meeting?
Organizational aspects: Completion date, language (English/German), file format, etc.
I do the necessary research and also talk to your in-house experts before I prepare a draft. You give me feedback on it, which I incorporate into the final version.
I am also happy to make final corrections to the layout version (in a PDF file). And if you need tips on visualization or illustration, I will be happy to advise you on this as well (please see under additional services).